Walk through the city filled streets anytime throught the day and you are bound to hear someone talk about the Knick's Jeremy Lin, or "Linsanity" as we know it. However, there has arisen a few trademark sparks with his new "nickname."
Pamela Deese, a lawyer representing Lin, sent one of a few applications to the U.S. Patent and Trademark Office to patent his nickname. This is interest, while it not only takes a cool nickname and puts "protection" on it, but the extent of how people are pushing just to get this personal name patented by them.
http://www.nba.com/2012/news/02/23/linsanity-trademark.ap/index.html
